Universities generate knowledge. Industry buys outcomes.
Between those two realities lies a communication gap that hinders or prevents collaborations, delays partnerships, and limits impact.
This session addresses a structural problem: researchers are trained to demonstrate authority; industry is trained to assess risk, return, timing, and execution. When these two worlds meet, they often talk past each other. Academics emphasise novelty and rigour. Industry evaluates revenue models, pricing logic, integration risk, speed to deployment, and internal decision cycles.
During the session some insights will be given on how to train researchers to communicate effectively with industrial partners.
Great atmosphere to learn and to share experiences.
Maria Ruiz Novales
Interface-Enterprises - University of Liege, Belgium
Always simply inspiring! That is ASTP.
Filip Auinger
Palacký University Olomouc, Czech Republic
The experts, the specific content and the informal setting will improve you as a professional.
Brechtje Vreenegoor
Radboud Universteit, Netherlands
Was great to meet counterparts in my profession who may share my experiences, but who may also have other ideas and approaches.
Tim Moser
Netherlands Cancer Institute, Netherlands
Starting or changing any procedure at a TTO/Institution is challenging and I could not think of anything better than learning with the best.
Ricardo Castro
Centre for research in agricultural Genomics, Spain
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