Universities generate knowledge. Industry buys outcomes.
Between those two realities lies a communication gap that hinders or prevents collaborations, delays partnerships, and limits impact.
This session addresses a structural problem: researchers are trained to demonstrate authority; industry is trained to assess risk, return, timing, and execution. When these two worlds meet, they often talk past each other. Academics emphasise novelty and rigour. Industry evaluates revenue models, pricing logic, integration risk, speed to deployment, and internal decision cycles.
During the session some insights will be given on how to train researchers to communicate effectively with industrial partners.
ASTP corroborates the strong need for profound insights and exchanges on practices, instruments and competencies that cut across functional, organisational, institutional, sectorial and geographic boundaries.
Koenraad Debackere
KU Leuven, Belgium
Perfect balance of learning and networking.
Smiljka Vikic-Topic
University of Zagreb, Croatia
Exciting training, even after almost 10 hours I am curious about more experience and knowledge.
Petr Suchomel
Palacký University Olomouc, Czech Republic
I am happy to be able to share my own experiences with other colleagues via various courses, and I enjoy every moment I can spend in this network. Proud to be part of the ASTP community!
Paul van Dun
KU Leuven, Belgium
I strongly recommend the course, even if you are not going to set-up an office but you are part of the team that wants to change or improve how technology transfer is done at your institution.
Ricardo Castro
Centre for research in agricultural Genomics, Spain
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