Universities generate knowledge. Industry buys outcomes.
Between those two realities lies a communication gap that hinders or prevents collaborations, delays partnerships, and limits impact.
This session addresses a structural problem: researchers are trained to demonstrate authority; industry is trained to assess risk, return, timing, and execution. When these two worlds meet, they often talk past each other. Academics emphasise novelty and rigour. Industry evaluates revenue models, pricing logic, integration risk, speed to deployment, and internal decision cycles.
During the session some insights will be given on how to train researchers to communicate effectively with industrial partners.
The software course has provided invaluable information as our TTO expands to take on software cases.
Tom Withnell
University of Vienna, Austria
There was ample opportunity to learn from colleagues through the workshop sessions or more formally through speakers either sharing their years of experience or their state of the art research. Well worth attending.
John Gleeson
University of Limerick, Ireland
Exciting training, even after almost 10 hours I am curious about more experience and knowledge.
Petr Suchomel
Palacký University Olomouc, Czech Republic
The course Software Specific Challenges is a must for every TTO/KTO professional, especially for those working with Social Sciences and Humanities!
Brechtje Vreenegoor
Radboud University, Netherlands
It is always encouraging to see that other TTOs are encountering the same problems that we do!
Aurore De Boom
Université Libré de Bruxelle, Belgium
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