ASTP introduces a proposed new Special Interest Group (SIG): Connect & Communicate with Impact (CCI SIG), led by Anneke Kenens (Hasselt University) and Eva Van Doren (University of Antwerp). This initiative aims to enhance storytelling, digital communication, and stakeholder engagement in knowledge…
Philip Grother emphasises the power of storytelling in pitching and public speaking. He highlights strategies to craft compelling narratives that balance technical detail with audience engagement,…
This article, written by Louis Berneman and published in 2017, explores the blend of innate talent and learned skill in successful negotiation. Drawing on real-life KT experience, it highlights the importance of preparation, empathy, and adaptability in reaching effective, long-lasting agreements…
This article, written by Athan Fox and published by Cambridge Enterprise in 2016, explores how knowledge transfer bridges the cultural and temporal divide between academic discovery and industrial application. It underscores the long path from fundamental research to innovation and urges early…
This article, written by Kasia Ladds and published by Cambridge Enterprise in 2016, emphasises the role of effective pitching in securing investment. It offers practical advice for researchers and entrepreneurs, highlighting storytelling, clarity, and relevance as key elements of successful…
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