Training Course

Technology Licensing

The Technology Licensing training course is designed to equip knowledge transfer professionals with essential skills for navigating the complexities of IP licensing.

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Whether it is structuring collaboration agreements with embedded licenses or strictly licensing to businesses aiming to commercialise technology, the course covers all key aspects of technology licensing.

While the process of licensing technology may seem straightforward, it involves intricate details and long-term agreements where mistakes, such as allowing licensees to avoid royalty payments or setting inappropriate incentives can have significant consequences.

Participants will explore best practices in software and licensing, learn how to license technology effectively, and gain insights into crafting robust agreements that ensure value capture and innovation.

This programme is ideal for those involved in knowledge transfer who want to avoid common pitfalls and strengthen their licensing strategies.

For more information on the programme click on More Info.

Why Join The course?

This highly interactive course covers the full licensing lifecycle, from patent application to receiving royalties.

Participants will learn about technology marketing, due diligence, structuring license agreements, negotiation, disputes, and licensee auditing. Real case studies and seasoned practitioners provide practical insights.

Targeted at knowledge transfer professionals in universities and PROs, the course is ideal for those with some experience in negotiating license terms, helping them recognise and address potential mistakes.

Course Objectives

The course objectives are to:

How to market technologies to attract and secure potential licensees
How to value IP
What to do when things go wrong
How to negotiate licenses
Ensure a win-win situation

Key Topics

The key course topics are:

Setting objectives and strategy
Market research: finding a potential licensee
Using patent databases to find licensees
Doing Due Diligence - uncovering compromised IP
Post Signature License Management
Non-patent IP
Placing a value on your Intellectual Property
Preparing for negotiation
Anatomy of a license agreement
Negotiation strategy – when to stand firm
Pipeline agreement
How robust is the deal?

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Testimonials

Three days of learning and networking in Dublin at ASTP annual conference. What a great event!!

Sandra Aresta

CIBIO - Centro de Investigação em Biodiversidade e Recursos Genéticos, Portugal

Exciting training, even after almost 10 hours I am curious about more experience and knowledge.

Petr Suchomel

Palacký University Olomouc, Czech Republic

Always simply inspiring! That is ASTP.

Filip Auinger

Palacký University Olomouc, Czech Republic

I learned more in the training course for 3 days than I did in the last 3 months at my job. The lectures were informative & interesting.

Hanna Sonnig

Setterwalls Advokatbyrå, Sweden

Excellent organisation, multifarious activities, great atmosphere… I can't say enough about how well it is tailored to the needs of technology transfer professions.

Tamara Čolić Milosavljević

Centre of Technology Transfer - University of Belgrade, Serbia