Tea with ASTP: Follow the Money or Follow the Knowledge?

Tea with ASTP: Follow the Money or Follow the Knowledge?

Practitioners, policymakers and researchers are increasingly aware of the limitations of current approaches to perceiving, evaluating, and reporting the impact of science commercialisation.

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We are witnessing a shift from a purely economic focus toward the inclusion of societal impact. However, this shift brings significant challenges in measuring and managing knowledge and technology transfer projects.

We discuss a different perspective—one that moves beyond assessing individual actors or organisations and instead emphasises knowledge flows within innovation ecosystems. If knowledge transfer is our primary concern, why aren’t we focusing more on how knowledge moves, evolves, and creates value across interconnected stakeholders?

In this session, we will explore how knowledge flows shape ecosystems and drive impact beyond financial metrics. Through a mix of theoretical insights and real-world cases—including our student incubator programs and the work of non-traditional impact scholars—we will examine new ways to understand, measure, and manage knowledge and technology transfer in practice. After all, if we readily track the flow of money to understand economic value, shouldn’t we be just as intentional in tracking the flow of knowledge to understand impact?

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Testimonials

testimonial

Starting or changing any procedure at a TTO/Institution is challenging and I could not think of anything better than learning with the best.

Ricardo Castro

Centre for research in agricultural Genomics, Spain

testimonial

Excellent organisation, multifarious activities, great atmosphere… I can't say enough about how well it is tailored to the needs of technology transfer professions.

Tamara Čolić Milosavljević

Centre of Technology Transfer - University of Belgrade, Serbia

testimonial

Just perfect 3 days full of information and perfect communication.

Petr Kubečka

Palacký University Olomouc, Czech Republic

testimonial

There was ample opportunity to learn from colleagues through the workshop sessions or more formally through speakers either sharing their years of experience or their state of the art research. Well worth attending.

John Gleeson

University of Limerick, Ireland

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I really like the course and the networking. I would like to come again.

Nancy Goel

Qatar Foundation, Qatar