Licensing university innovation to industry is a complex process, and even experienced Knowledge Exchange (KE) and Technology Transfer professionals can fall into common pitfalls that hinder successful commercialisation. From misaligned expectations to poorly structured agreements, these mistakes can lead to lost opportunities, stalled negotiations, or failed partnerships.
In this interactive webinar, two seasoned industry experts—both with extensive experience licensing university technologies—will share their insights on the key challenges they frequently encounter when engaging with academic institutions. Following brief presentations from each panellist, the session will focus on an extended live Q&A, providing attendees with the opportunity to ask questions, discuss real-world challenges, and gain practical advice.
Designed for KE professionals, this session offers a rare chance to hear directly from the industry’s perspective, helping participants refine their approach, improve deal structures, and foster stronger, more effective industry partnerships.
Fruitful discussion.
Cecile Henrich-Burkhardt
Technical University of Munich, Germany
Starting or changing any procedure at a TTO/Institution is challenging and I could not think of anything better than learning with the best.
Ricardo Castro
Centre for research in agricultural Genomics, Spain
ASTP's conference helped us to network with decision-makers in the technology transfer industry and provides a great platform to discuss future innovation in this sector.
Christopher Römer
Inventtory, Germany
This is a wonderful conference to expand the horizon of my knowledge of tech transfer and commercialisation.
Seung-Ho Lee
Deltatech-Korea, South Korea
A must-do for any staff involved in technology transfer and start-up creation.
Frederic Ratel
Institute of Chemical Research of Catalonia, Spain
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