Knowledge transfer involves communicating with a wide range of audiences, from companies, investors and funders to policymakers and the wider public. Each audience has its own priorities and ways of talking about what matters to them. Storytelling helps us communicate complex ideas clearly and show people why they matter.
In the first Connect & Communicate with Impact (CCI) SIG webinar, we’ll explore why storytelling matters in knowledge transfer, what makes it challenging and which approaches can help. You’ll take away practical ideas to try in your own work and have the chance to share experiences with fellow members. We’ll also ask which topics and formats you’d like to see and use your feedback to shape future SIG sessions.
The session is open to communications, events and marketing officers, business development professionals and anyone working in knowledge transfer with an interest in communication.
The session has three parts
This webinar is organised by the Connect and Communicate with Impact SIG. Join the Connect and Communicate with Impact SIG to stay tuned.
This course gives an in-depth understanding on managing contract portfolio, including research contracts, license agreements, and other collaboration agreements.
Ram Siddappa
Erasmus MC, Netherlands
This was the right decision giving me the broadest overview, confidence, tools, network and support that is fundamental to feel right in my daily decision process and to keep on learning.
Ricardo Castro
Centre for research in agricultural Genomics, Spain
There was ample opportunity to learn from colleagues through the workshop sessions or more formally through speakers either sharing their years of experience or their state of the art research. Well worth attending.
John Gleeson
University of Limerick, Ireland
Most experienced technology transfer crew in the Europe.
Krzysztof Maternicki
Jan Dlugosz University, Poland
ASTP has excellent courses to immerse yourself into the world of tech transfer.
Qing Cai
Vrije Universiteit Brussel, Belgium
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