Call for Interest: New SIG Proposal – Connect & Communicate with Impact

We are excited to announce a new Special Interest Group (SIG) proposal led by Anneke Kenens from Hasselt University and Eva Van Doren from University of Antwerp in Belgium: Connect & Communicate with Impact (CCI SIG). This initiative seeks to build a dynamic community dedicated to enhancing communication excellence in knowledge transfer.

What is the CCI SIG?
The Connect, Communicate, Impact (CCI) SIG is a community within ASTP focused on improving communication strategies in knowledge transfer. By sharing best practices, exploring digital tools (including AI), and strengthening storytelling techniques, the SIG aims to help professionals engage diverse stakeholders more effectively.

Get Involved!
If you are interested in joining or co-leading this SIG, we invite you to express your interest by filling out this survey. Your input will help us assess the need for this SIG and shape its direction. Please note: Subscriptions to ASTP SIGs and access to their events and tools are exclusive to ASTP members.

What is the CCI SIG’s objective?
The SIG aims to empower knowledge transfer professionals with the necessary communication skills to maximize the impact of knowledge exchange. Through resource-sharing, collaboration, and discussions, it will support professionals in crafting compelling presentations, pitches, and outreach strategies.

Who Should Join?
This SIG is designed for professionals who play a key role in communication within knowledge transfer, including:

• Communication, event, and marketing officers in knowledge transfer
• Business developers looking to enhance their outreach and writing skills
• Other professionals in knowledge transfer responsible for communication

Why Join?
Members of this SIG will benefit from:

• A platform to share and learn best practices for effective storytelling, presentations, and digital communication
• Discussions on communication challenges and identification of training needs
• Collaboration on outreach and engagement techniques
• Exploration of digital tools and AI to enhance communication impact
• A network of peers to exchange insights and experiences