
Consultancy Support: The Hidden Bridge…
As Amanda Zeffmann (Cambridge Enterprise) and Elizabeth Nolan (University College Dublin) show, consultancy is…
As innovation cycles accelerate and competition intensifies, businesses are under increasing pressure to deliver results — fast. In this environment, research collaboration isn’t just a nice-to-have. It’s a strategic move.
But collaboration is not without friction. While universities and research institutions offer deep expertise, access to talent, and cutting-edge ideas, businesses must carefully assess how — and with whom — they collaborate. The stakes are high: a poorly structured partnership can slow progress or dilute focus. A well-aligned one, on the other hand, can unlock real competitive advantage.
From the industry perspective, effective partnerships are not built on transactional exchanges or one-off projects. Companies are looking for research entities that understand their strategic goals and can flexibly engage with real-world constraints. In many cases, this means looking for partners who can demonstrate:
And yet, even when motivations align, bridging the cultural and structural gap between industry and academia remains a challenge. Companies may find the pace of academic research too slow, or struggle with open-ended scopes that lack clear milestones. Meanwhile, researchers may feel pressured by commercial timelines or constrained by corporate confidentiality.
These complexities will take centre stage at ASTP’s Thematic Event Academia – Industry Collaborations taking place on 28-29 October, during the session Bridging Industry and Research – A Business Perspective on Collaboration. Bringing together leaders from a range of industries, this session offers a rare opportunity to hear firsthand how companies approach research partnerships, what they truly value, and how they overcome the challenges of aligning scientific and business goals.
Whether you're part of a Knowledge Transfer Office, a researcher, or already working at the intersection of academia and industry, this discussion will provide valuable insights to strengthen your collaboration strategies.
Discover more about the event:
• Watch our latest Tea with ASTP Webinar on the topic
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